IDEE Travel & Events highlights 2023 Trends

As we approach the end of this year, IDEE shall let you take a sneak peek to Turkey Travel Trends in 2023.


Visitors to Turkey are spoilt for choice, with a plethora of options to explore Istanbul, the vibrant city’s cultural sites, world-class restaurants, the surreal lunar landscape of Cappadocia, or to explore Bodrum’s beachfront luxury hotels.


IDEE Team is here to create a travel experience that best fits your clients’ expectations.


Here are seven of the biggest Turkey Travel Trends for 2023.

1-Trending Destinations
Discover Turkey beyond the obvious: Assos, Göbeklitepe, Mardin, and Antakya fueled by nature, culture, and new hotels.

2-The Rise of Solo Travel
When it comes to grown-up luxury travelers, the allure of going solo has never been greater. And the offerings for solo explorers just get better and better, whether it’s the Solo Package Turkey Road Trip with our Professional guides or a regenerative weekend of yoga, sound therapies, hydro therapies, and spa treatments in the Turkish Riviera.


3-Private Yacht, experience a destination in new ways
While a boat of one’s own (even if for only a week) has always been a hallmark of luxury travel, the world of private yacht excursions has never been more creative—or alluring in the Turkish Turquoise Coast.


4-Embracing the Off Season
There is no time like the present to take that dream trip rather than wait for peak season.

After the pandemic travel pause, the surge in luxury travel to beloved destinations like Cappadocia, Istanbul, Antalya, Bodrum pushed demand into the shoulder seasons like never before —a move that seems to be sticking.


5-Art is the New Food
Whether it’s Istanbul Biennial, Contemporary Istanbul, Istanbul with its art scene, or art shopping trips, art is definitely the new food.

IDEE offers private tours and exclusive access to galleries and museums.

And creative art partnerships! The German gallerists Anna Laudel opened a gallery at ZAI, the cultural space on the Bodrum peninsula.


6-Traveling to Gather
Groups of ladies. Groups of guys. Groups of a half dozen couples. Groups of families. Friends who like nature, archaeology, fitness instructors bringing their fans to some remote place for fitness. You name the affinity; people are traveling together. With a surge in villa offerings at hotels and resorts as well as private yacht charters, it’s never been more popular—to gather together, the destinations in Turkey.


7-Outdoor Adventures
It seems the adrenaline rush isn’t over in 2023. Similar to how high adrenaline excursions and outdoor adventures were a travel trend in 2022, also 2023 will be a big year for adventure. Some of our recommendations include off-the-beaten-path spots like glamping including forest bathing, unimog safari, utv safari, mountain bicycle, canoeing, crossfit and yoga, just 3 hours from Istanbul in Longo forest , going paragliding in Fethiye, or hiking on Kaz Mountains.


It’s a new year, and we have been hard at work developing new ideas and revitalized options for you to pitch creatively!


MICE in Turkey? Check out IDEE Travel & Events now!

Author: Deb Davad


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