Private Luxury confirms full 2027 European portfolio

Private Luxury Events (PLE), the global community connecting the world’s leading luxury travel buyers and suppliers, has confirmed its full 2027 portfolio: three events, each designed around a specific buyer community, bringing the industry’s most valuable relationships together across Edinburgh, Mykonos and Amsterdam.

Where the industry’s traditional trade shows are built around destinations, PLE’s portfolio is built around people — matching the right buyers with the right suppliers through highly curated one-to-one meetings rather than open exhibition floors. Each edition is defined first by who its buyers are: North American buyers in Edinburgh, EMEA buyers in Mykonos, and a global buyer community in Amsterdam — each meeting an exhibitor base curated to match.

Private Luxury Edinburgh — the Transatlantic edition Edinburgh, Scotland | 21st–25th March 2027

Private Luxury Edinburgh, the group’s dedicated Transatlantic edition, returns for 2027 following a successful 2026 edition in Split. The invitation-only event connects North America’s leading luxury travel buyers with a European exhibitor community — the hotels, destinations, DMCs and travel experiences shaping the transatlantic corridor. It is hosted this year with headline partners The Caledonian Edinburgh, Virgin Hotels Edinburgh and InterContinental Edinburgh The George.

The announcement comes as demand across this corridor accelerates. PLE’s own community research found that 86% of luxury travel buyers identify Europe as a region of strong client demand, while 77% of suppliers name North America among their most important source markets.

Edinburgh was chosen for its international accessibility and its blend of historic character and contemporary luxury hospitality — a setting suited to an edition built around forging new transatlantic partnerships.

Private Luxury Mykonos — the EMEA edition Mykonos, Greece | 15th–19th May 2027

Private Luxury Mykonos is PLE’s EMEA edition, bringing together leading buyers from Europe, the Middle East and Africa with an exhibitor community that, while led by Europe and North America, spans the Middle East, Africa, South America and Asia-Pacific. Hosted with headline partner Myconian Collection, attendees benefit from up to 43 AI-curated one-to-one meetings, powered by PLE’s proprietary matchmaking platform, Wyred, which aligns buyers and exhibitors against shared business objectives and continues to support new connections through the app long after the event concludes.

Private Luxury Amsterdam — PLE’s global edition Amsterdam, Netherlands | 29th August–1st September 2027

Private Luxury Amsterdam is PLE’s global edition, connecting an international community of buyers with an exhibitor base led by Europe, the Middle East and Africa alongside representation from around the world. Hosted with headline partner Hotel Okura Amsterdam, the event offers the same Wyred-powered matchmaking experience — up to 43 curated one-to-one meetings — bringing together a truly global mix of buyers and suppliers.

Christy Kuplic, Managing Director of Private Luxury Events, said:

“Luxury travel continues to evolve, but one thing remains remarkably consistent: the value of the right introduction. Europe continues to inspire travellers from around the world, North America remains one of our industry’s most important source markets, and buyers everywhere are looking for relationships that go beyond a single transaction.

“Our 2027 portfolio has been built around that principle. Each of our three editions exists for a specific buyer community — North American buyers in Edinburgh, EMEA buyers in Mykonos, and our global buyer community in Amsterdam. Together, they represent our strongest European portfolio to date, and we’re excited to bring each of these communities together in the year ahead.

“What continues to set our community apart is the quality of our buyers. We remain committed to bringing the right level of business into every room, while making space for new and emerging talent shaping the future of luxury travel.”

Over more than a decade, Private Luxury Events has facilitated more than one million one-to-one meetings across 200+ events in over 90 countries, building an international community around quality relationships and long-term commercial success.

Registration for Private Luxury Edinburgh, Private Luxury Mykonos and Private Luxury Amsterdam is now open. For more information, visit the Private Luxury Events website.