GuruWalk Becomes the World’s First Free Tour Platform Available on Both Claude and ChatGPT

More and more travelers are starting to plan their next trip by asking an AI instead of searching Google. That’s why GuruWalk, the world’s largest free tour platform, decided to join this shift twice over: it first landed on Claude, Anthropic’s AI, and this week also announces its arrival on ChatGPT, OpenAI’s assistant and the world’s most widely used AI tool, with 1.11 billion monthly unique users across web and app and a 46% market share, according to Sensor Tower. With this step, GuruWalk becomes the first free tour and activities platform present on both AI assistants at once.

This integration runs on MCP (Model Context Protocol), a standard that lets AI assistants connect to external data sources and query them in real time, instead of answering only with what they learned during training.

That’s exactly where the difference lies when asking an AI without a connector: it responds with whatever it remembers, which can be outdated or not fully accurate. But with GuruWalk connected via MCP, when someone asks about specific plans in a city, the AI checks GuruWalk’s real catalog of free tours and activities across more than 970 destinations in 130 countries on the spot, and comes back with what’s available, at what time, what other travelers who’ve already been say about it, and a direct link to book.

“Landing on Claude was the first step. But landing on ChatGPT confirms a clear position on our part: we want to be wherever a conversation about travel happens. It doesn’t matter which assistant a traveler chooses to plan their trip, GuruWalk wants to be there,” says Oscar Vera, SEO Manager at GuruWalk.

How to connect to GuruWalk

To access GuruWalk’s full catalog in real time from an AI assistant, just follow these simple steps:

● On ChatGPT: connect GuruWalk’s MCP once from the apps directory (chatgpt.com/apps, or via the “Plugins” button in the sidebar menu). Once you’re in “Apps” or “Plugins,” search for “GuruWalk” and hit “Connect” on the “GuruWalk Tour & Activities” listing. You can also do this directly from this link once you’re logged into the tool.

● On Claude: the steps are just as simple: go to Settings → Connectors, search for “GuruWalk” in the connector directory, and add it with one click. You can also do this directly from this link once you’re logged into the tool.

Neither connection requires a password or any special sign-up: both only read GuruWalk’s public catalog of tours and activities, and work the same way on desktop, browser and mobile app.

Best of all, both connectors can be activated on any account, including free ones, so trying it out costs nothing and takes less than two minutes.

The full catalog, available in any chat

Once connected, users can simply ask naturally in any chat on either platform, the way they’d ask a friend who knows the city well: “Are there any free tours in San Francisco on Saturday morning?” or “What can I do this afternoon in Cambridge?”. The AI checks GuruWalk’s catalog in real time and comes back with available tours and activities, schedules and reviews from other travelers, along with the link to book directly on the platform.